3 Common Affiliate Marketing Website Mistakes You Should Avoid

Over the years I have learned a lot of things that work and don’t work on my website. Most of the things I’ve learned is through trial and error. But that’s okay as making mistakes is all a part of learning.  But I also learn about what works on a website by my personal experience on someone else’s website. And there have been times when I’m reading someone’s blog post where I just want to leave their site. Or I wonder what were they thinking?

My goal here is to share with you some of the most common affiliate marketing website mistakes that newbies make. Avoiding these mistakes will have you looking like a pro and you will attract more readers.

1. Pop ups that block the text.

First of all it is so rude. Here I am reading your content, and you throw a popup right in front of the text that I’m reading.  This is a guaranteed way to make sure I do NOT join your list or subscribe to you. And of course I won’t buy your product. Actually I will probably leave your website and never return.

This sounds harsh I know, but I want to give you my honest feelings.

With that said, I don’t mind all popups. I even use some on my sites. But I make sure they only come up when the person is exiting my site.

The secret with pop up marketing is to make sure you are giving your readers lots of value. This way they will love to share your posts, join your list or buy your product. Just don’t be annoying.

2. People can’t comment easily

I get so annoyed when I want to leave you a comment but I can’t. Why? Because I have to go through so many hoops just to do it. And when I finally get the captcha correct, your site won’t take it. 🙁 This can be really frustrating.

I used to have captcha because I didn’t want spam. And I quickly saw the number of comments decline dramatically. Then one day I got an email from a friend who told me she tried to comment on a post but the captcha was evidently broke. No matter what she did, she couldn’t get the captcha to work.

So I decided to simply remove it altogether.  I realized it is easier to simply hit delete when I get spam. By doing so, I was able to make it easier for readers to leave me a comment.

If you host your website at Wealthy Affiliate like I do, then you don’t have to worry about comment spam anyway.

Carson who is the co-owner of Wealthy Affiliate recently shared how SiteProtect is always working to protect our websites from any sort of hacking attempts.

Learn More About SiteProtect Here.

If you are concerned about comment spam or want to find out more about hosting a website at Wealthy Affiliate.

3. Overkill with banners and advertising

Websites that are so full of advertising that I don’t know where the article is. Advertising is fine. I mean the ultimate goal of niche marketing is to make money through affiliate marketing. But there is a point in which you can go overboard and your site just looks way too spammy.

Also it is important that the advertising you do promote is closely related to your niche. This just makes you look like an amature to your reader. Plus it is a waste of valuable real estate. No one is going to click on an unrelated banner. If you want people to click on your banners and links, make sure they are relevant to the topic of your website.

What are some of the common mistakes that you see out there?


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  1. // Reply

    Hi Wendy,
    Some really good affiliate marketing insights here. I always hear affiliate marketing advice on what we should be doing, but advice on what we SHOULDN’T do is just as important!
    Anything that annoys a site visitor is surely going to get them to leave your site quickly. But at the same time, it can be hard to ask them to subscribe while still being subtle.

    1. // Reply

      I agree, Rob. We all want subscribers and followers. Customer loyaltie is really important. But we need to be careful as we don’t want to scare people away. Thanks for reading. 🙂

  2. // Reply

    Great tips, I also hate websites that have more than five ads on a single page, it’s so cluttered and annoying! If I ever do use pop-ups in the future, I’ll make sure that it doesn’t block any of the content I created.

    1. // Reply

      I don’t mind the ads so much, I just hate it when there is more ads then content. And with pop-ups. I have had it where they pop up right in front of the article that I’m reading but I can’t click it off to make it go away.

  3. // Reply

    Hello Wendy

    Nice post
    I found all your points to be very valid
    making your site bloated with banners or advertising is always a very bad idea since you write content so people can read it and stay focus in it ,so if you give them a lot of distractions you will be sabotaging yourself.

    I never used captcha since I don’t like it when i have to comment on any websites , many times the letters or numbers can’t be read and it’s annoying to spend 10 minutes writing down the captcha all over again


    1. // Reply

      I know, captcha is really a pain in the neck.

  4. // Reply

    Nice article Wendy. I hate the banner overkill. On my site I keep a maximum of 2 ads on my sidebar. Even having one on the header is too much. The less ads there are, the more the reader focuses on the content, which makes them more likely to visit again.

    1. // Reply

      I agree that the less distracting your ads are the better. We want I readers to stay and read the content. I don’t so much mind the banners in the side bar or even the header, but when it is in the middle of the content, it does get a bit annoying.

  5. // Reply

    Oh I have to agree with all two of those you wrote about.

    1. I hate ads or social media sharing boxes that over run the text or over the scrolling bar.

    2. I don’t like captchas. My eyes are getting worse. They are to hard to figure out. Some I can do, Others I don’t.

    3. I haven’t any to over bearing yet. So, I really can’t comment on this part.

    1. // Reply

      Thanks Sandy. Yeah a lot of the captchas are difficult to read as well. But more often than not, they don’t even work at all.

  6. // Reply

    These are all great tips! I especially agree with the rude pop ups! I always leave a website that has one. 🙁 I also am extremely leery of a site that has gone overboard with the advertisements. Thanks for the advice.
    Best of Luck to You,
    Kara Grace

    1. // Reply

      I know! And it seems like they pop up just as I am interested in what I’m reading. I think, “This is how you thank me for reading your content?”. I’m the same way, Kara. I leave their site and never return. It is their loss.

  7. // Reply

    reading this post and before even getting to the end, I rushed to my sites back office to control the pop ups!

    Seriously. Some short frank advice taken fully on board and actioned!

    Many thanks

    1. // Reply

      Oh No! Sorry, John. Not all pop-ups are bad. For example, you could have one that pops up when someone is exiting your site or when they scroll to the bottom of a page. It is just the annoying ones that pop up when I first visit a website or when I’m trying to read something.

  8. // Reply

    Some very useful tips here Wendy. I also hate pop ups and they really put as they are an unwanted distraction me off a site and I often spend an annoying amount of time trying to find the cancel popup trigger . As for advertising on one’s website to earn some income I have learned a valuable lesson from the Wealthy Affiliate program that I am a member of and that is to wait until you have a good volume of organic traffic coming into your site before attempting to advertise products

    1. // Reply

      That is a great point, James. There really isn’t any reason to have all sorts of advertising until you have the traffic from people to read those ads. Makes perfect sense to me.

  9. // Reply

    I loved reading this! People often forget the website was designed for the experience of others.You get into a website for the first time and after a few seconds, a huge pop-up covers your screen asking you to sign up for their newsletter. That thing drives me crazy, and causes me to leave the site altogether. Why should I sign up for your darn newsletter when I don’t even know the quality of what you offer yet?

    About advertising, I have an ad blocker installed anyway. So I don’t get to view ads at all. I dislike ads that much.

    1. // Reply

      I’m with you Medu! I hate the ads!

  10. // Reply

    Hello Wendy,
    All great advices you have here. I agree with all of them. I have actually just started my website and have been more or less following this already. I haven’t reached the point about ads yet, but I’ll make sure to remember that for later on. Thanks for the post!

  11. // Reply

    Thanks for sharing such a great, very informative and useful article to Affiliate marketing tips.
    Keep it up.

  12. // Reply

    Hi Wendy!

    So great to hear the truth about those pesky pop-ups! I don’t like them when they interrupt my reading. And reading your advice on banner ads, I will review what I have done so far. I use AdSense and sometimes the ads that appear on my website have nothing to do with my website’s theme. Great advice! Thanks and fantastic site.

    1. // Reply

      I’m glad you found it helpful, Luis. I guess you can tell pop-ups annoy me. LOL! But I figure if I get annoyed others may as well. Thanks for stopping by.

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