If you are a blogger or manage a personal website, you probably have hit a wall where you simply don’t know what you want to write about. Writers blog is normal. We all get it. So today, I wanted to share with you my number one tip I use to generate ideas on what to blog about. And that is to simply focus on helping your reader. When you focus on your reader, everything seems to just fall into place.
Generate Ideas by Focusing on Your Blog Readers
I find it helpful to generate blog ideas by thinking about my niche market. I put myself in their shoes and I think about what they may need searching for or needing help with. When I focus on giving and helping the ideas seem to be endless.
Here are 4 examples of how you can generate ideas on what to blog about while focussing on your reader.
- Save your reader time on research. Typically most of us bloggers have created sites about something that we are passionate about. And with that passion comes a lot of expertise. You learned through trial and error what works and what doesn’t work. You can be a huge help to your readers. Be proactive and have the answers to popular questions ready and available right there on your site. What I like to do is make a list of all the things people might want to learn about my topic. I make a list as long as I can. When I do this, I usually end up with lots of topics to write about. If you have information ready and available to your readers, you will be saving them lots of time and effort.
- Anticipate the questions that your reader may need to be answered. I like to make a list of all the possible questions that someone might ask. Once I have a nice long list I go back and see which questions I could answer with a blog post. Often when I make a list of questions, I end up with 10 different blog posts. Another idea might be to make a post with a list of frequently asked questions.
- Share your personal experience. This is my favorite way to communicate and help people. Because it really is easy to simply write about what you learned along the way. Sharing a bit about your experience helps people to connect with you. They will feel like they can trust you because you were once in their shoes. Also, it helps to save them some time and possibly some frustrations. When it comes to your blog topic, I’m sure you have lots of experience that you can share. Let the readers know a bit about your journey or experience with the product your niche is about.
- Give them resources and point them in the right directions. You may not have all the answers to questions people may have about your niche, but you can recommend books or websites that will have the answers. And this is where affiliate marketing comes in. If someone follows the link to a site you are affiliated with, you will make some extra money on any sales that are generated. Don’t ever be reluctant to recommend products if you are coming from a place of wanting to help them out.
I’m really hoping that this post will help you generate a bunch of ideas on what to write about. I would also love it if you would share some of your ways of generating ideas for blogging. Please share them below.